Training
Bespoke workshops and on-demand courses for arts and culture teams.
Go bespoke. We work with your actual accounts, reports and tracking, so what you learn applies on Monday morning.
Become the expert
Your team knows your audiences better than anyone. We help them get more from the tools, data and channels they already use.
We have worked with arts and cultural organisations for many years, and we are happy to share what we have learned. There are two ways to learn from us. Pick the one that suits your team and your calendar.
Two routes
- Bespoke trainingLive workshops shaped around your systems and your data, for marketing, digital, box office and leadership teams. Mostly online, in person where location allows.
- On-demand coursesSelf-paced courses on our Coach platform, for anyone who prefers to learn in their own time. Start today, pause whenever you like.
What we cover
- Google Analytics 4 and Google Tag Manager
- Google Ad Grants
- Paid social, including Facebook and Instagram ads
- SEO and AI search
- AI for content and digital teams
- Content strategy and social media
- Usability and audience research
Not on the list? Ask anyway. If we are not the right people, we will say so and point you somewhere better.
Free webinars
Every quarter we run free webinars for the sector, covering the latest updates in the analytics, content and digital marketing worlds.
Coach: All Access subscribers get additional monthly webinars and Q&As.
Which route is right?
We want training on our own setup
We want to learn the fundamentals, at our own pace
Go on-demand. The courses cover the essentials and you can revisit them whenever you need a refresher.
We want both
Plenty of teams do. Courses for the basics, then a bespoke session to apply them to your data.
Not sure which training route fits?
Tell us what your team needs to get better at and we will suggest the simplest way to get there.