Our work

We’ve worked on a lot of exciting projects

Since 2014 we’ve had the pleasure of working with many lovely people in arts and cultural organisations on all sorts of projects. This is a small selection.

  • Digital support for the V&A

    The many projects we’ve worked on with the V&A include an analytics overhaul, upgrading their online collection, cookie consent and in-gallery interactives.

  • Auditing Tower Bridge's SEO

    Tower Bridge wanted to understand how to upgrade their website’s search performance. We provided an audit with actionable recommendations.

  • National Portrait Gallery's audiences

    As part of NPG’s preparations for its major reopening in 2023, we provided vital insights into online audience behaviour and website usability.

  • Measuring the British Museum

    We oversaw a migration from one analytics platform to another, benchmarked website performance and improved their data and reporting.

  • Creating a new Ad Grant for MOCA in LA

    The Museum of Contemporary Art in Los Angeles came to us when they needed to get their Google Ad Grant up and running.

  • Analytics support for TATE

    We provided digital support for TATE for many years, managing their analytics and producing custom dashboards.

  • Revitalising Rich Mix's Google Ad Grant

    We turned a dormant Google Ad Grant into a revenue-generating asset that pays for itself and continue to maintain it month-to-month.

  • Content strategy for Birmingham Hippodrome

    Our report addressed tone of voice, social media, competitor analysis, editorial performance and SEO. We also jumpstarted their Google Ad Grant.

  • Ecommerce & the Royal Academy of Arts

    Extensive work on ecommerce analytics, conversion tracking, Google Tag Manager and implementation of Google Analytics 4.

  • Paid social for Oxford Playhouse

    We run sales conversion campaigns across Meta platforms and provide monthly maintenance of Oxford Playhouse’s Google Ad Grant.

  • Analytics for Royal Museums Greenwich

    Ongoing analytics support including Google Analytics 4 and Google Tag Manager implementation, cookie consent and reporting.

  • Managing V&A Dundee's Ad Grant

    We handle V&A Dundee’s Google Ad Grant on a monthly retainer, promoting their exhibitions and unique museum space.

  • Accessibility for Henry Moore Foundation

    We were brought in at an early stage to inform a new website design process, with data-driven insights into audience behaviour and inclusivity.

  • La Boite Theatre's Google Ad Grant

    The Brisbane-based roundhouse theatre came to us when they wanted to make the most of their $10,000-per-month Google Ad Grant.

The whole process has been enlightening and really fun. The support and expertise from One Further has added capacity to our small marketing team.
— Castle Howard